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    The Letterman Co. is a Custom + Collegiate store for Kids. It was founded in 2015 in London, England and is now based in Southern California.


    Hi, I'm Laura. Thanks for checking out The Letterman Co! For the past 20+ years I have been working as a Fashion Designer for brands in London, New York and now sunny Southern California! After I became a Mum (Mom!) to 2 boys I decided to turn my passion for designing authentic + vintage inspired products into launching my own Kids brand.

    Since moving from London to California in 2016, The Letterman Co has been continuing to grow. Our Personalized Collegiate collection now includes not only our Little Letterman® Personalized Varsity Jackets, but also Baseball T’s, Pennants, Caps, Hoodies and much more.

    We're honored to also be working with Youth Sports teams and Schools to create Spirit wear + Fundraisers. Our products now ship across California, the USA, and Internationally.

    I love creating products that are unique and personal, and get so much joy from hearing your stories.

    Thank you to all our customers that made this dream of mine a reality and continue to support us with your kind feedback and encouragement.

    Thanks for supporting Small Businesses, you're awesome! 


    The Letterman Co. started out as a Retro Americana Kids brand that soon became best known for it’s Little Letterman® Personalized Varsity Jackets.

    Our Little Letterman® Varsity Jackets are available in a range of colors + hand finished in California with a USA made Chenille varsity Letter patch.

    Additional customization is available on many of our products, including; embroidered Names and Numbers, Team patches, Position patches, Achievement patches and Pin badges. 

    Our Personalized Apparel + Accessories are available in sizes 6-12 months up to Adult sizes (aka 'Big Kids'!). Our products are Hand Finished in California.

    We create Personalized and Custom products for Individuals, Teams and Schools. If you have an idea you think we can help with please do get in touch, we'd love to hear from you:


    VINTAGE (coming soon)

    We love scouring the California Vintage and Flea markets to bring you a carefully curated selection of pieces we hope you'll love as much as we do! Most of our Retro finds are from the 1940's/50's/60's and 70's and look great in a Kids room, Rumpus room or perhaps a home office for our 'Big Kids'!